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It's two different philosophies. With Apple it's about providing sufficient value such that the consumer will pay a premium for the product. With Google it's about providing the minimum viable value such that the user will provide as much of their data as possible.


Apple also cares strongly about privacy, so there's a lot of stuff they refuse to do in the cloud.

Google also cares about privacy, but only in reverse. They don't want you to have any ;)




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