Integration of services into one app would be a great experience. You could more effectively plan your route which may include a step of getting onto a bike or scooter before, between, or after a car(s). If that could be integrated into a single "experience", and then you add subscription, users' concept of movement around a city is now much smoother (fewer authorizing clicks).
Agreed. I'd personally rather see better integration being transit and bike share. "Taxi" + bike isn't that common, but either pair well with public transit.
