Like sibling commenter, I'm right with you because I am dubious of Tower's pay-to-play subscription model.
Sublime Merge implements cash cow subscription (paid license works in perpetuity and grants updates for a specified time period). [0] This is more acceptable for those concerned about losing access to tools due to an expired license.
Cash cow licensing provides a good balance between the developer and user where the developer has strong incentive to actually improve the product and the user the power to decide if paying for an updated version is worth it.
With pay-to-pay, one's tools are effectively held hostage regardless of the value of available updates.
I feel the same. This is a better fit for me anyway. Tower seems to have doubled down on the "non-developer" type. I am perfectly happy to use git on CLI, but a visual interface for selective staging and merge conflicts makes things easier. This seems to really fit the workflow for keyboard power users (cmd+p menu, etc)