I'm used to quiet and fast OS setup: Win10 doesn't goes well with me. If someone manage to find a way to strangle Cortana to death too, that'd be nice.

Alternatively, you work in a large organization, bake the SSD and clone it to all laptops.

Disabling cortana, xbox, candy whatever, news, telemetry, etc., setting windows not to maximize when dragged... is no fun

Was going to say much the same thing, except I've probably done it around 10 times - it's always gone fine, and it's so much faster than previous versions of Windows.

At the same time, are you running it on a faster SSD?

Disk IO is a huge bottleneck in the setup process.

Hah, you're right, I never thought of that!