Yup, and that Genelec sub (superceded by the F One) we use cost like EUR 600 in 2012 or so.
The Genelec 8330A, which has programmable DSP, can be found at under EUR 800/piece these days from Thomann, a major German music online story that ships across Europe. I think my friend paid like a little over EUR 2k in total for his pair a couple of years ago. https://www.thomann.de/gb/genelec_8330_apm.htm
Here in Finland, everyone loves Genelec to the point of misplaced national pride. Non-audiophiles sometimes buy them as design pieces for living rooms. Of course, they're nice looking active speakers, and everyone hates receiver/amps and the crafty bullshit that goes into passive speaker wiring, so they solve a problem.
The smallest Genelecs are the G Ones, they cost like eur 700/pair. They're light, durable and pretty. They're still near field monitors, and have a lot of that mid range niceness I love in Genelecs and are super sweet if you listen to music at your desk, especially if you also get the F One sub. Steve Jobs would likely approve, as he did with his older Genelecs https://www.reddit.com/r/audiophile/comments/2wj9ly/genelec_...
But obviously the G Ones aren't ideal in any but the smallest living rooms, or with ceiling mountes in restaurants, because they're not made for that. They end up sound sound anemic, as you'd expect.