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You completely dismissed the parent, who is 100% correct. While you think these days are "starting to phase out" you are incorrect. Despite younger managers taking over, this is an industry where even younger people are not as tech savvy. Take your technical blinders off, step back, and look at the big picture. A 100% awesome tech experience is not going to matter when you don't have users.


we won't get entire market saturation over night, no. So, yes, you are right, there are technical hurdles, but we believe that the market is large enough right now, at it's current state to support this company. Our competitors agree, and our traction thus far hasn't proved any different. This is something we will address as we grow, but for now, we are pleased with our traction.


Take it from someone who has pounded the pavement doing sales for my previous start-up, selling online lunch ordering service to restaurant owners, there is a lot of merit to what the parent's and grand parent's comments. You would be surprised how much many people despise technology. I think its because many of them were early adopters for various tech services sold to them by slick salesmen in the early days of software, and were then burned by how expensive and complicated it all was. They are now skeptical So yes you would need a stellar sales team, which I'm sure you will get. I love the idea by the way, and I do think there is a lot of scope. Best of luck!


thanks for that. We do realize for deeper market penetration we will likely need an active sales team. We are happy with healthy online, technical user, adoption at the moment though as we establish our base.


> We are happy with healthy online, technical user, adoption at the moment

I think you'd be wasting your time to focus on anything but these people, ever.

Otherwise you'd be selling to the type of person that would find 10x the complexity from introducing a computer and the internet for every bit of simplification that your service provides.


On the one hand, I'm 100% inclined to agree with you, but on the other I think he might be ok.

My last landlord added me as a friend on Facebook when we signed the lease, and was actively attempting to use email and smart phones to facilitate communication. I've heard similar stories from other folks, so we may be at a tipping point where landlords are more open to SAAS tools, primarily because of the ubiquity of mobile apps and Facebook etc




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