The decision to launch a product and the immediate after process take a few months, but the entire product development process took years likely.
Also....it makes me uncomfortable when news stations report "internal email says X". Like...a) if it's not a news outlet that's tech knowledgeable that's always scary b) let's say 5000 employees worked on this. 20x emails per day. 5 year period (10000 days). That is a lot of emails that went into discovery for the attorneys or forensic guys to parse. Theres probably a lot of knowledge in there but humans are smart about that they selectively email (I knew someone that interned in the Obama White House and a large email flow was "documenting for posterity what they wanted to be in the record" through emails to no one in particular, was what she said). The 777 could be messed up, but "staff emails" is such an uncomfortable source. Did the likely top tier law firm really leak email contents?
The process from the first MAX crash to decertification of all MAX aircraft was a few months. Boeing made all the wrong decisions in that period of time. Other companies have handled crises much better. I think GP is referring to this.
It's one very bad thing to have allowed shoddy engineering and all the other failures on the way to the MAX, and quite another much worse thing to then also stick your head in the sand and pretend everything is ok when the shoddy engineering kills people.
It isn't PR speak when you just tell the truth in an email and don't let management bully you into not saying what needs to be said to prop up their take on it.
It can end up a bit dangerous, because they'll be more than happy to drag you through the mud in court to try to discredit you, but a lot of people kinda expect that anyway.
No, the whole culture around email changes when people know for certain it’s part of the public record of the company. I’ve worked in environments where all emails are retained due to government contracts, and an unwritten rule immediately emerges that nothing that could be used against the company is said in emails. Backchannels emerge with IMs, SMS, etc where the real conversations happen.
Also....it makes me uncomfortable when news stations report "internal email says X". Like...a) if it's not a news outlet that's tech knowledgeable that's always scary b) let's say 5000 employees worked on this. 20x emails per day. 5 year period (10000 days). That is a lot of emails that went into discovery for the attorneys or forensic guys to parse. Theres probably a lot of knowledge in there but humans are smart about that they selectively email (I knew someone that interned in the Obama White House and a large email flow was "documenting for posterity what they wanted to be in the record" through emails to no one in particular, was what she said). The 777 could be messed up, but "staff emails" is such an uncomfortable source. Did the likely top tier law firm really leak email contents?