One thing that helped is it became the standard in pretty much every Pho restaur...

		dcolkitt on June 28, 2021 \| parent \| context \| favorite \| on: Sriracha hit revenue of $150M a year with no sales... One thing that helped is it became the standard in pretty much every Pho restaurant I've ever been to. I don't know if that was intentional or not, but if definitely makes any alternative brand seem inauthentic.