The article itself was also a side-effect, not the source. Exodus Cry has been lobbying everyone such as payment processors, rich donors, advertisers, as well as NYT (getting them to write the article).
So article wasn't the source, it was just another piece in the path of Exodus Cry's rampage. They have a huge legal team and they've been attacking this from every imaginable angle.
I didn't claim it was necessarily paid, just that they were convinced or tricked into it. The piece itself isn't problematic at the surface, putting an end to human trafficking is a good thing, it issue is the people behind the organization and their motives, which NYT either didn't know or ignored.
So article wasn't the source, it was just another piece in the path of Exodus Cry's rampage. They have a huge legal team and they've been attacking this from every imaginable angle.