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Loneliness may not be a dirty word indeed, but there is a huge stigma associated with it for men, and the result is sobering: it's called the "silent killer of men": https://www.psychologytoday.com/us/blog/fear-intimacy/202111... "Loneliness in men is correlated with cardiovascular disease and stroke; 80 percent of successful suicides are men, and one of the leading contributing factors is loneliness (Murphy, et al., 2017)."


True!

The thing that myself and others found so disagreeable is that your copy sounded… maybe “whiny” is the right word?

It reminded me of the “buddy dad” that cares more about his kids thinking of him as a “best friend”, than being a father. Those are very different things.

Maybe your copy is right for your audience, depending on your goals, but it stuck a strong negative chord for me.

Email in profile, by the way. Happy to iterate and provide direct feedback, as fathers do need good resources.


Those same studies about it then go on to find being in a relationship and having a family are some of the most effective ways to fight loneliness. SO it is kind of weird to include "lonely" in the call to action.




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