My perception of ads is they are more automated and naive than they should be.

I get an ad for something I want. I get it. Then I don't need it anymore, but I get the same ad over and over again as if it went from a single thing I wanted to a hoarding obsession.

Then by chance I get an ad for something I want, but I want it later in the year, not today. I click the ad but don't get it.

When I want it, after few months, it is never shown again, and I get dozens of generic unrelated ads instead.

I wish it was actually more tailored to me.