> TikTok, which is now either the first or second most popular website on the internet, is nominally "social media." But while anyone can make TikToks, the platform is designed for passive consumption

This is wrong way to see it. Tiktok and yt are for broadcast, but the socializing of the same people happens elsewhere.

What does "passive consumption" mean, there is no such thing as active consumption

I hear the point here regarding the death and failure of the major platforms to spur genuine social interaction. However, I feel like quite large, more niche platforms like Strava are filling the void. People who love staying active outside are engaging and supporting each other by sharing accomplishments and cheering each other on. Thoughts?