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This seems somewhat cherry picked, and lacking real insight.

Sure we can agree on the obvious conclusions that mass production is going to try for mass appeal and thus “saminess”.

But my house certainly isn’t white with wood tones. That’s because I’ve been putting in the work to select and restore beautiful furniture from decades past and gradually building towards a more unique aesthetic.

Let me tell you it is expensive in both time and money.

- Just selecting a non-neutral wall color is very difficult and pretty much locks you into certain furniture.

- If you want to commission the perfect dining room table it will cost you $5-20k easily depending on your tastes. Or it will cost weeks of labor to DIY (assuming you’ve already devolved the prereq skills). Mass produced pieces will be your only option.

- For architecture, you don’t really get a choice. Custom building a home is hugely expensive and you’ll need a huge amount of skill/stress capacity to GC it yourself or pay $$$ for someone with a reputation.

I guess I don’t get the point of articles like this. I don’t think they’re entirely wrong, but I’m also pretty sure it’s always been like this. You don’t just get beautiful and unique things for free. It’s just when we look back on history we’re usually blinded by survivorship bias of the beauty that has stood the test of time.

Look up some of Brent Hull’s content about historical architecture. You’ll see that even though he rags on modern buildings, he’ll describe how the different architectural forms were massively influenced by the industrial capabilities of the time.



> I don’t think they’re entirely wrong, but I’m also pretty sure it’s always been like this.

It hasn't always been like that, if you put down the US-centric lens. Every shopping mall in a bigger city anywhere in the world now looks similar to a US shopping mall. Fast-food venues across the world resemble US venues, even if it's not a franchise under a US brand. It's a cultural hegemony that is exported through consumer products.

It used to be that every region had its own distinctive "malls" with mostly locally-made products, and now the whole world is stuck with Chinese-made products tuned primarily for the US taste.


Because you all buy from the same factory. This is where everything in the world is heading to because of cheap shipping.

Make shipping 100x the cost and this disappears.

The only reason the US 'won' here is after WWII we had relatively high pay and transported a lot of goods. As shipping got faster and cheaper it expanded beyond the US and took over the world.


The whole article is basically expanding a Twitter meme which stems entirely from cherry picking.

One of my favourite coffee table books is Designed in the USSR: 1950–1989. Pretty much everything in the book could easily rival or even triumph over Western designers of the same era, but the vast majority of the industrial designs shown never made it beyond the prototype stage. They looked like nightmares for mass production and it was hard to perceive a meaningful demand for them even in a market economy. These were made by Design Bureaus staffed with people whose sole job is to design things. It would be unfair to compare their work with products that have stood through the tests of user demand over time.




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