There exist many alternatives to watching new TV shows. For example, books, work, exercise, cooking, staring at the wall, playing music, gardening, etc. Hell, one could even CHOOSE to spend 2 minutes and change their media subscription every month so that they are only paying for 1 every month.
I'm pointing out that it's not that simple. This is like saying you 'have the alternative' to not take a shitty job when you're unemployed, the 'choice' of not buying food at the supermarket, or 'the choice' of not participating in capitalism, good luck with that.
You're a graphic designer and want industry standard software? Subscription.
Want a new sofa? Subscription.
Want that new game? Subscription.
Need printer ink? Subscription.
Want to store text notes in the cloud? Subscription.
When this becomes the norm, it ceases to be an option unless you trade in a huge amount of effort and/or convenience.
Reminds me of a scene from a Discworld novel, where the resident, mostly benelovent dictator reminded the hero that a man always has a choice - even if, as in that case, the choice was between accepting the task or being shoved into a spike pit, it was still technically a choice.
>The act of choosing; selection.
>The power, right, or liberty to choose; option.
>An alternative.
There exist many alternatives to watching new TV shows. For example, books, work, exercise, cooking, staring at the wall, playing music, gardening, etc. Hell, one could even CHOOSE to spend 2 minutes and change their media subscription every month so that they are only paying for 1 every month.