My guess is that any full-fledged "Apple TV" will take your preferences into account. Here's my wild theory:
How many unique TV channels are there in America? OTA and cable. Maybe 2,000? With a ton of redundancy in the programming. What if Apple simply recorded all of them into that big fancy data center? No need for a DVR: Now you can stream anything your cable provider offers any time after it airs whether you have a "season pass" or not.
There will probably be a few annoying restrictions (Shows disappear after two weeks?) and you'll probably have to watch ads. But as far as I can guess, it's the only way Apple can give you time-shifted access to non-streaming programming (e.g., the NFL) without reinventing TiVo, which I'm pretty sure they don't want to do.
It all hinges on whether they can get the contracts ironed out. But the cable/fiber companies will see dollar signs from more expensive "Apple TV" plans (with two year contracts to make the set cheaper?) and the networks may be swayed by the promise that customers will have to watch ads, or pay them to make the ads go away.
How many unique TV channels are there in America? OTA and cable. Maybe 2,000? With a ton of redundancy in the programming. What if Apple simply recorded all of them into that big fancy data center? No need for a DVR: Now you can stream anything your cable provider offers any time after it airs whether you have a "season pass" or not.
There will probably be a few annoying restrictions (Shows disappear after two weeks?) and you'll probably have to watch ads. But as far as I can guess, it's the only way Apple can give you time-shifted access to non-streaming programming (e.g., the NFL) without reinventing TiVo, which I'm pretty sure they don't want to do.
It all hinges on whether they can get the contracts ironed out. But the cable/fiber companies will see dollar signs from more expensive "Apple TV" plans (with two year contracts to make the set cheaper?) and the networks may be swayed by the promise that customers will have to watch ads, or pay them to make the ads go away.