Sometimes I feel they are just testing our limits. Same with iPhone price increases. I guess they are going to continue until the net profits decrease.
Well, if they continue on that path the EU will mandate upgradeable storage next.
I get why they do it though, my 2022 MB Air is serious competition against my work 2019 16" MBP. Far superior battery life, similar display quality (WTF that notch though), feels just as snappy with IntelliJ, 200+ Chrome tabs and Docker, and all of that despite just 16 GB RAM. No way to do that unless you got fast storage directly adjacent to the CPU so users don't notice swapping.