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Digg v4. I started at Digg as employee 30 or something close to that. When v4 was being designed I was (among others) very much not supportive of the concept. I did the work they asked of me and about ~4 months before launch I was fired.

Some Digg colleagues reached out asking why I decided to leave… since that is what digg internally announced. This is when I understand a number of others before me were also fired and not just “deciding to pursue other opportunities”.

EDIT: to be clear I don’t fault them for firing me. People not onboard for a decision made by leadership in a startup are fair game to be fired. You need people to believe in the product and I definitely wasn’t a believer.

Anyway I had 60-90days (can’t remember deadline) to exercise my options or let them expire. I decided to let them expire since I thought v4 was a bad direction. Honestly I was very stressed about this decision but I went with my gut. Saved me half a house worth of money.



You could write a memoire with more details in 10-20 years and publish it.

It would be nice who pushed for this, why, didnt they understand that it will be a disaster? Didnt they understand power users? Even moderation issues, but (as far as I remember) digg was less brigaded politically than what happens nowadays that internet matured (state actor level).

Was digg even a startup at that point? It was a full mature website? Or at least gave such impression.

Maybe the money was "low" - as far as I remember Google wanted to buy it for 90M, but come on, those billion websties were mostly written off, since they are impossible to monetize.




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