Americans spend on average about $3,500 annually on entertainment. If we benchmark success of the “true fan” model at $100k, that’s a $100 annual bar to be a true fan, which means the average American could be a true fan for a reasonable number of artists.
What “reasonable” means determines the answer to the second question, but since we’re basically talking about the cost of a streaming service, 4 seems like a reasonable number that maps closely to today’s consumer behavior in that similar space.
That’s about 1.2 billion aggregate “fanhoods”, which leaves room for 1.2 million artists if fans are distributed uniformly.
But that’s extremely unlikely. Typically, this kind of interest and attention follows a power law curve, so the real number would be much, much lower. Hundreds, most likely.
What “reasonable” means determines the answer to the second question, but since we’re basically talking about the cost of a streaming service, 4 seems like a reasonable number that maps closely to today’s consumer behavior in that similar space.
That’s about 1.2 billion aggregate “fanhoods”, which leaves room for 1.2 million artists if fans are distributed uniformly.
But that’s extremely unlikely. Typically, this kind of interest and attention follows a power law curve, so the real number would be much, much lower. Hundreds, most likely.
https://www.bls.gov/news.release/cesan.nr0.htm