Indeed. The whole "being cool from the devices you wear/carry" is very much about how it makes you feel, rather than any perception other people might have.
If I see someone wearing a Rolex I'm more likely to think "that's reckless" than "that's cool". And if I see someone wearing an Apple Watch - or any other gadget - I think "oh, an Apple Watch" and nothing else, or, at most, I think "I wonder what that gadget is, it's not something I've seen before".
I was once at a conference and there was a (notoriously 'flash' but very boring) guy literally juggling his Punkt phone, clearly desperate for someone to ask him what it was, so that he could tell them how much of a hipster he was.
No-one asked. After about 20 minutes of juggling it he quietly put it back in his bag and took his iPhone out of his pocket.
If I see someone wearing a Rolex I'm more likely to think "that's reckless" than "that's cool". And if I see someone wearing an Apple Watch - or any other gadget - I think "oh, an Apple Watch" and nothing else, or, at most, I think "I wonder what that gadget is, it's not something I've seen before".
I was once at a conference and there was a (notoriously 'flash' but very boring) guy literally juggling his Punkt phone, clearly desperate for someone to ask him what it was, so that he could tell them how much of a hipster he was.
No-one asked. After about 20 minutes of juggling it he quietly put it back in his bag and took his iPhone out of his pocket.