So obviously a technology to get a specific person to buy a specific thing at a specific time isn't going to happen. But the last ten years has taught me two things:
Many social media users are gullible enough to be convinced to act irrationally.
A well-trained AI on great data (which Facebook has) is pretty good at sorting signal from noise, i.e. advertisements that would or would not appeal to a particular user.
Many social media users are gullible enough to be convinced to act irrationally.
A well-trained AI on great data (which Facebook has) is pretty good at sorting signal from noise, i.e. advertisements that would or would not appeal to a particular user.