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It pisses me off. Does anyone know when exactly Google stopped carrying about cloaking? It is the same with Linkedin, you will get a login screen when following a link from Google results. Which was punishable with penalizing position or even removing of site in "good old times".


Who would they lose position to? Free newspapers are either going out of business or becoming automated content farms.

They don't have to outrun the bear, they only have to outrun the next slowest publication.


How do you know it's not still punished? You didn't find that article through Google.

Maybe they are still being punished but linkedin and nyt figure that the punishment is worth it.


Google “OpenAI” then click the “news” tab and it’s currently the top story despite multiple newer articles.

So they aren’t meaningfully punishing them.


It’s cloaking when it’s Bad. It’s Good when it’s Google that’s let through the gates:

https://developers.google.com/search/docs/essentials/spam-po...

> If you operate a paywall or a content-gating mechanism, we don't consider this to be cloaking if Google can see the full content of what's behind the paywall just like any person who has access to the gated material




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