Here's hoping that Apple can correct-course from this path. Last time I daily-drove macOS (Sequoia) it was pushing adverts in my face with every native app I launched.
There are certainly ads for Apple services if you don't already use them (or in the case of Apple Music, sometimes even if you do use it because the app is pretty bad), and there are sponsored ads in the App Store now.
I wouldn't say it's in any way equivalent to Windows 11, but it does feel like Apple is following a similar path as Microsoft, just with a little more Apple design on top.
Well, if you buy a new device and don’t enroll in AppleCare, you have a little red notification in the settings. I have two notifications currently that I cannot get rid of until the 60 window expires. I would consider this an ad.
iOS and macOS will nag you regarding iCloud if you don't sign up/in. Apple advertised... something, I forget what it was, via an Apple Wallet notification this past year (?). Might have been for the F1 movie when it was in theaters.
You know you’re moving the goalposts, don’t you? I’ll grant you that the App Store and Music show ads. But that’s not what you claimed originally, is it?